All Nippon Airways (ANA), Japan’s leading airline, has recently launched “Let’s Do Japan”, a tourism and culture site that targets at international visitors and that allows them to create their own Japanese manga personality. The site also offers helpful tips about Japanese culture and trends.
ANA’s online visitors will be able to create their own manga personality using a site called “Manganizer”. The site features five distinct Japanophile travelers that embody the characteristics of ANA and Japan. Visitors can choose to be a manga hero that includes the characteristic of either Executive, Fashionista, Gourmand, Designer or Aficionado. The characters use the visitors’ own pictures.
Manganizer uses face recognition technology to render manga images of the user, based on information shared with the app through Facebook Connect or by uploading their image. The rendered manga can then be tweaked using the editor, and downloaded or shared via Facebook and Twitter. By using the Facebook Connect function, users can also generate entire manga stories that incorporate themselves as well as their Facebook friends into the plot, according to the international press.
Another site feature called 360° Japan allows visitors to explore Japan-centric social scenes like a restaurant, design architecture lounge, or a café and to find out more about Japan’s culture and traditions.
“Visitors to our innovative site can immerse themselves in their own story through Manganizer or discover helpful tips and interesting facts about Japan and Japanese culture through 360° Japan,” explained ANA spokesperson. “We believe our site offers its visitors a fun, high-tech glimpse into what to expect when they visit Japan for the first time or the tenth. And, who would not want to be the hero of their own manga-style story?”